Adidas X Prada “Black”


Adidas X Prada Luna Rossa Black (2021)
Director’s Cut
4K Video
Duration “15 sec.

The Adidas x Prada Luna Rossa blends iconic elements of the two brands in a style inspired by the sailing world. Reminiscent of the iconic design of the Prada America’s Cup boat shoe of 1997. The walls in this installation are coveThe Adidas x Prada Luna Rossa blends iconic elements of the two brands in a style inspired by the nautical world. A design reminiscent of the iconic 1997 Prada America’s Cup boat shoe is presented in a handmade installation. As a reference, we built this installation on top of a water tank. The punched holes in the shoe become visible while the backlight in the installation is covered by glass lenses.

Director: Lernert Engelberts (Studio Lernert & Sander)
Art Director: Casper Braat
Director of Photography: Ram van Meel
1st Assistant Director: Boris Apituley
Product Coordinator: Nora van der Steeg
Focus Puller: Tein Brouwer
Assistent Camera: Arash Fatehi
VTR: Paul Mastoras
Key Grip: Andre Plug
Grip Assistant: John Hokke
Gaffer: Dick Bloemraad
Set Builders: Fiction Factory
Project Manager Builders: Jochem Havermans
Post Production: Ambassadors
Sound Design: Diederik Idenburg (MOST)

Creative Agency: Johannes Leonardo
Creative Directors: Ferdinando Verderi, Jeph Burton, Hunter Hampton

Film Production Company: Academy
Managing Director: Simon Cooper
Producer: Georgina Smith
Executive Production Company: De Productiedienst
Executive Producer: Paul Harting
Production Manager: Sasja van Nie
Production Assistant: Daan Wildenborg